Category Archives: SEO

Is Caffeine Behind Broken UK SERPs?

Google LogoIn a post on the Webmaster Central Blog, Google have announced the immediate availability of a test sandbox for what they are calling “Caffeine”. Described as “the first step in a process that will let us push the envelope on size, indexing speed, accuracy, comprehensiveness and other dimensions”, Caffeine is a looking glass into the future SERPs.

The real question though is: is Caffeine the reason the UK SERPs are broken?

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Bing and Yahoo!, sitting in a tree…

Microsoft and Yahoo! have made a landmark deal today, which will effect the SEO industry in a few key ways. I won’t go into massive amounts of detail as I’m sure you’ve already consumed the facts elsewhere, but there’s a few things that need to be discussed.

bing loves yahoo
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